TOBIN & Associates Adds
Editorial Content Expertise
Marin Agency Affiliates
With East Coast-Based
San Rafael--June 15, 2011 - TOBIN & Associates, a leading public relations and marketing consulting firm based in Marin County, today announced a long-term agreement with Dick Truitt, a nationally-known speech and content writer, to provide editorial services to its clients
Truitt has written speeches for more than a dozen chief executives of major corporations and nonprofit organizations, including (Honeywell, Kimberly-Clark, Hallmark Cards, GTE, Delta Air Lines and CARE). He also has written position and policy papers, and annual report letters. As a contract writer, he wrote speeches for three state governors and two former U. S. Presidents.
“I have worked with Dick for nearly 20 years and shared office space with him when we both ran our companies on Madison Avenue in New York,” said Tobin, who relocated to San Rafael in 2004. “Dick and I have worked on dozens of projects together over the years. Adding his capability broadens the services that we can provide clients.”
The Connecticut-based Truitt has published three books, including one professional book under his own name, “Strategic Public Relations Counseling,” which was used extensively for many years as a college text. He taught journalism and writing as an adjunct associate professor at New York University and also has taught writing courses at numerous public relations firms and advertising agencies.
Truitt, who holds a master’s degree in journalism from the Medill School of Journalism at Northwestern University, has also worked as an editor and reporter for the Chicago Tribune. During a 40-year business career, he served as president of two of the nation’s largest PR firms, Doremus & Co., and Carl Byoir & Associates.
He is a life member of The Society of Professional Journalists. The affiliation with Truitt adds to the professional service capabilities provided by TOBIN (www.garytobin.com), which last year signed a joint marketing agreement with Mill Valley-based Hamilton Ink.